Head of Strategic Communications (Volunteer role)

This volunteer role works with the Communications Director to develop a communications strategy to support PiL's objectives, extend awareness of our work and increase our reach.
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About Pride in London

Pride in London is wholly run by a group of volunteers who are passionate about equality and diversity. We are a not-for-profit organisation, and any surplus funds we raise are used to support the LGBTQ community and improve the event.

Together, we run the UK’s biggest, most diverse pride, and our job is to make sure we provide a platform for every part of London’s LGBT+ community (lesbian, gay, bisexual, trans*, queer, questioning, intersex, non-binary, asexual, polysexual, genderqueer and gender variant people) to raise awareness of LGBT+ issues and campaign for the freedoms that will allow them to live their lives on a genuinely equal footing. 

Pride in London includes people of every race and faith, whether disabled or able-bodied, and all sexualities and genders including lesbian, gay, bisexual, asexual, queer, questioning, intersex, trans*, genderqueer, gender variant or non-binary as well as straight and cis allies. 

Around 250 people volunteer year-round to help us deliver what has become a world-class Pride.  It is our intention for Pride in London to best represent all parts of our community and we’ll do this by welcoming more Trans, Bi, Non-binary and Queer volunteers into the organisation.  All applications are important to us so if you’d like to be part of the future of Pride in London please register your interest or share this opportunity with your network.    

 Main Responsibilities 

  • Work closely with the Communications Director and other leaders to develop a communications strategy to support the organisation’s objectives, extend awareness of its work and increase its reach across the sector and key audience groups.
  • Work with team leaders and the board to identify potential internal and external communications opportunities and threats; proactively identify appropriate strategies to manage them.
  • Hold strategic ownership of key communication and engagement channels and constantly evolve these through effective use of audience insight and evaluation. 
  • Leads analysis to help shape the narrative for findings clearly and effectively.
  • Support Communications leads to ensure effective reporting and evaluation measures. 
  • Influence senior leaders and build relationships across the organisation. Work closely with the Directors to provide advice and challenge where necessary on complex, confidential issues related to change and reputation. 
  • Steer the internal profile and engagement plans for the organisation’s senior leadership. 
  • Work with the Head of PR, to lead the effective internal response to reputational risk issues, ensuring communications opportunities are maximised and any crises are managed.

 Essential skills & experience required

  • Experience working in a fast-paced, multidisciplinary and dynamic team leading and inspiring passionate volunteers to bring the best out of them.
  • Deep knowledge and passion for diversity, equality and inclusion. You need to be on top of what’s coming up, what’s going out and where we should be focusing. 
  • Deep knowledge and experience of directly using a wide range of analysis, statistical and data science methods
  • Experience of working with SurveyMonkey
  • Attentive, highly organised with a strong ability to problem solve
  • Self-motivated
  • Good facilitation skills

Desirable skills & experience

  • Planning 
  • Project Management 


  • This is a role that requires a long-term commitment. The time required will vary week by week. On average, you can expect the post to take 5-10 hours per week.
  • All work is carried out at home, although we will require attendance at monthly Communications Team Meetings (usually on a Saturday morning in Central London) and Senior Communications Meetings (usually on a weekday in Central London)

What you’ll get joining Pride in London

  • An induction course and a variety of training that’s offered throughout the year
  • An opportunity to get new and relevant professional and leadership experience
  • A chance to broaden your professional network
  • Play a crucial role in delivering the Pride in London event
  • Social opportunities to meet the diverse and friendly bunch who volunteer for Pride in London

Deadline for applications: 25th September 2020

Or, know someone who would be a perfect fit? Let them know!


Our Culture

Our volunteers are driven and passionate about what they do. Putting on one of London's largest one-day events requires dedication and perseverance. 

Although a lot of our work is completed remotely, there will be plenty of opportunities to meet with your team and others throughout the year to not only plan what's ahead but to socialise too. 

We're looking for enthusiastic people to join the organisation so we can provide a platform for every part of London’s LGBT+ community. 

Already working at Pride in London?

Let’s recruit together and find your next colleague.


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