Your Pride In London

Year after year, London's Pride celebrations bring people together in amazing ways. The connections and community we build lay the groundwork for a brighter, more inclusive future. Now's your opportunity to play a meaningful part as a Pride in London volunteer.

Pride in London is embracing a renewed sense of purpose that resonates with everyone. We stand as a beacon to highlight ongoing challenges within the LGBTQ+ community, even amidst progress. Our roots intertwine the protest origins of Pride with the spirit of celebration.. Our guiding values – Visibility, Unity, and Equality – drive every step we take.

Our incredible team is a blend of passionate staff and volunteers who champion diversity, inclusivity, and understanding. We hail from diverse walks of life, forming a vibrant community of change-makers. Our ultimate goal? To amplify awareness of LGBTQ+ matters and advocate for the rights that ensure equal lives for all.

With a diverse and dedicated year-round team of around 150 volunteers, we orchestrate Pride in London, the incredible event that unites us all. Your unique voice can contribute to the symphony!

Pride in London stands committed to truly representing every facet of our community. We celebrate equality, diversity, and inclusion. Our focus is on enriching the diversity of our volunteers, ensuring that Black, Asian, Minority Ethnic, Disabled, Trans, and all communities are vividly reflected within our teams.

Application Closing: 26th November

Interviews: W/B 1st & 8th December 

Please note that we reserve the right to close roles before the advertised closing date, should we receive too many applicants. Early applications are advised.

Your Role

Role Start Date: January 2026

Role End/Review Date: August 2026

Are you a passionate and experienced marketing professional looking to make a direct impact on the lives of LGBTQ+ individuals? We are seeking a dedicated Volunteer Deputy Director of Marketing to play a crucial leadership role within our volunteer team.

Working closely with the Director of Marketing, you will be responsible for overseeing all digital content creation, publication, and maintenance on the main website, ensuring it is accurate, accessible, engaging, and reflective of Pride in London's brand and mission. This role involves leading a small volunteer team, driving traffic, and ensuring the website serves as the primary and authoritative source of information for the annual event, community news, and partner initiatives. This is a critical leadership role that directly impacts how millions experience and engage with Pride in London.

Your Responsibilities

The Head of Digital Content will be responsible for the following key areas:

1. Website Strategy and Oversight: Develop and execute the annual content strategy for the Pride in London website, ensuring timely and accurate information delivery about the parade, events, and community initiatives.

2. Content Management and Governance: Oversee the day-to-day management of the website (built on a platform like WordPress or similar CMS), ensuring site health, security, and continuous content quality assurance.

3. Lead a Volunteer Team: Recruit, manage, and mentor a small team of volunteer content writers, editors, and web administrators, setting clear objectives and project timelines.

4. SEO and Accessibility: Drive Search Engine Optimisation (SEO) efforts and ensure the website adheres to the highest WCAG accessibility standards and best practices for all users.

5. Analytics and Reporting: Monitor website performance using tools like Google Analytics, providing regular reports on traffic, user behaviour, and conversion metrics to inform strategic decisions.

6. Cross-Functional Collaboration: Act as the primary liaison between the Marketing team and other directorates (e.g., Parade, Operations, Fundraising) to gather information and publish up-to-date, integrated content

What you'll bring to Pride in London

The ideal candidate will possess a blend of strategic, technical, and leadership skills, including:

1. Expertise in Content Management Systems (CMS): Extensive, hands-on experience managing and maintaining large-scale websites, ideally using WordPress or a similar platform.

2. Digital Strategy and Planning: Proven ability to define and deliver a successful website content strategy and editorial calendar.

3. Team Leadership and Management: Experience successfully leading, motivating, and delegating tasks to a volunteer or staff team.

4. Search Engine Optimisation (SEO): Deep understanding of on-page and technical SEO best practices to maximise organic reach.

5. Web Accessibility (WCAG): Strong commitment to and knowledge of web accessibility standards to ensure inclusivity for all users.

6. Exceptional Copywriting and Editing: Excellent verbal and written communication skills with meticulous attention to detail and brand voice.

7. Project Management: Strong organisational skills with the ability to manage multiple complex projects and deadlines under pressure.

8. Basic HTML/CSS Knowledge: Familiarity with basic front-end coding for troubleshooting or minor design tweaks is highly desirable.

What you’ll get joining Pride in London

• A Chance to Build New Connections: Pride In London is made up of a diverse collection of individuals, including members of the LGBTQ+ community, allies and activists.

• Sense of Volunteer Purpose and Contribution: Volunteering with Pirde In London gives you the chance to be part of an important annual event which creates an impact on over a million attendees. Many of who it may be their first Pride or their first time in London.

• Networking Opportunities: Volunteers often get the chance to work alongside and interact with key figures and groups within the LGBTQ+ community aswell as hundreds of volunteers from all walks of life.

• Fun and Enjoyment: Volunteering at Pride puts you within a fun, celebratory and vibrant atmosphere, with the opportunity to volunteer at both Pride Event Day and many other events year round.

• Contribution to Social Change: Through volunteering with Pride In London, you will actively be contributing to the ongoing fight for equality and visibility for the LGBTQ+ community, and in turn, helping to create a more inclusive society

Diversity & Inclusion

• Pride in London embraces diversity and inclusion.. We recognise that diversity of background, experience and thought enrich our community and empower innovation.

• We welcome and encourage volunteer applications from candidates of all gender, ethnic and cultural backgrounds as well as ages, sexual orientations, abilities, beliefs and experiences. Creating an environment where people feel comfortable being their true selves fosters creativity and community.

• Our commitment is to provide equal opportunities to qualified volunteers without judgement or discrimination. As a member of our team, you can expect fair treatment and genuine consideration.

• If this role resonates with your passion for creating positive change, we invite you to apply.